Fashion

500 by Gucci

Hit the road in true italian style

As part of Gucci’s 90th anniversary celebration this year, they are taking a stylish spin with another titan of Italian design, Fiat.

Gucci creative director Frida Giannini in collaboration with Fiat’s design office has customized the iconic Fiat 500, or as it’s known in Italian, “cinquecento.” Called „500 by Gucci“, the special edition car, which comes in glossy black and white, marries the design ethos of two of Italy’s most historical brands.

Complementing that statement is an exclusive „500 by Gucci“ collection of travel accessories, leather goods, track suits, driving accessories and sunglasses, all of which will be available in select Gucci stores and on gucci.com starting this April.

The 500 by Gucci will initially be available from April 1st to June 30th exclusively by pre-order online at www.500bygucci.com, with a list price in Italy that starts from 17,000 euro all inclusive. The car will also be displayed in exclusive locations in metropolitan cities such as Paris, London and Tokyo, followed by the European commercial launch in July. It will then become available in the rest of the world at the end of the year.

Road trip anyone?


Written by papec

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